Growing your online business doesn’t have to be expensive—there are plenty of free tools available to help you with marketing, productivity, design, analytics, and more. Here are some of the best free tools to help you scale your business efficiently:
1. Website & E-Commerce Tools
WordPress (Website Builder) – wordpress.org
Wix (Drag-and-Drop Website Builder) – wix.com
Shopify (Free Trial) – shopify.com
Carrd (One-Page Websites) – carrd.co
2. Email Marketing & Automation
Mailchimp (Free Plan) – mailchimp.com
Brevo (formerly Sendinblue) – brevo.com
Moosend (Free Plan) – moosend.com
MailerLite – mailerlite.com
3. Social Media & Content Creation
Canva (Graphic Design) – canva.com
CapCut (Video Editing) – capcut.com
Buffer (Free Plan) (Social Media Scheduling) – buffer.com
Hootsuite (Free Plan) – hootsuite.com
Unsplash & Pexels (Free Stock Photos) – unsplash.com | pexels.com
4. SEO & Content Optimization
Google Keyword Planner – ads.google.com
Ubersuggest (Free SEO Tool) – neilpatel.com/ubersuggest
Yoast SEO (WordPress Plugin) – yoast.com
AnswerThePublic (Content Ideas) – answerthepublic.com
5. Analytics & Data Tracking
Google Analytics – analytics.google.com
Google Search Console – search.google.com
Hotjar (Free Plan) (Heatmaps) – hotjar.com